About Choose European
A flag for European choice.
Passionate about digital sovereignty, data privacy, and supporting local innovation.
Follow, like and share.Choose European on LinkedIn →Our mission
Why we exist
Europe runs on technology it doesn't control. Most of the software and cloud infrastructure European businesses depend on is owned and operated from outside Europe — with pricing, jurisdiction, and continuity decided elsewhere.
We believe European businesses deserve a clear, practical path to digital sovereignty, without the complexity. Choose European is a non-profit that promotes European technology — not out of protectionism, but because resilient economies need real choice.
Sovereignty is a competitive advantage
This isn't about closing doors — it's about better business. European vendors offer transparent pricing, GDPR compliance built in rather than retrofitted, and support that works in your language, timezone, and legal reality.
And every euro spent on European technology is reinvested in the ecosystem your business depends on — funding the innovation, talent, and resilience that keep Europe competitive.
Strong, independent democracies are built on strong, independent technologies.
67%
of EU businesses want to reduce US cloud dependency
€2.3B
lost annually to CLOUD Act exposure risk
EU Commission estimate
3×
faster compliance audits on EU-only infrastructure
Reported by migrated companies
The people
The people behind it
Choose European is an initiative by people across Europe who give their time and craft to the mission.
Endre Dingsør
Co-founder
NorwayA founder of several consultancies with operations spanning across Europe. Launched Choose European out of a deep conviction that strong, independent democracies are built on strong, independent technologies. With extensive experience in enterprise platform strategies, the mission is clear: champion European-owned technologies as the natural choice for European businesses and help accelerate the transition to a digital future built on a thriving European tech ecosystem.
Connect on LinkedInGerhard Kürner
Co-founder · CEO, 506.ai
AustriaFounder and CEO of 506.ai, a leading platform for secure, scalable, and independent enterprise AI. Elected Vice President of AI Upper Austria in 2023. A defining voice for secure enterprise AI in the German-speaking world, publishing regularly on AI, economics, and technology policy.
Connect on LinkedIn
Tom Hulan
Brand identity & visual design
Designed the Choose European brand identity, logo, and visual language. Contributed freely to support the mission. Thank you Tom and Qzwei!
qzwei.com ↗
Marit Brademann
Open source advocacy & community
Independent consultant and product & software engineering team lead with 15 years of experience inside public and private organisations in Europe. Deeply committed to individual agency and democratic decision-making facilitated through open source technologies and open knowledge production systems. Marit will support Choose European by connecting with the great European tech scene.
LinkedIn ↗This could be you
Lend your craft
The mission grows through people who give their time — designers, writers, engineers, connectors. There's room for you.
Community
Join the conversation on LinkedIn
Digital sovereignty is built together. We share what we learn — and the community shares back. Follow along and be part of it.
- New European alternatives to well-known tools, every week
- Migration stories and lessons from real European companies
- Sovereignty news that actually matters for your business
What we do
What Choose European does
Software Index
We verify and index European SaaS products so businesses can find compliant alternatives to US tools — filtered by category, pricing, and certification.
Browse the index →Migration Hub
We provide the tools and provider comparisons that help businesses move their infrastructure to European cloud step by step.
Start your migration →For a stronger society
By choosing European software you support local innovation, strengthen your digital independence, and help build a more resilient European economy.
Get listed →Join the mission.
Follow the conversation, or put your product on the map. Either way, you're building European tech.
contact@choose-european.eu